E Mail Marketing With Crm A Key To Successful Sales
E-mail marketing delivers better RoI than almost every other type of digital marketing. For $1 you spend, you can potentially generate $38 in revenue. However, this kind of success doesn’t happen by fluke. It requires good planning and great execution. Moreover, today’s customers are fickle. If they receive suboptimal e-mails with impersonal greetings, to-whomsoever-it-may-concern-type advertisements or faceless special offers, they won’t think twice before marking a particular email as spam or from unsubscribing....
