Gambling Trends

Harnessing Inclusivity Harnessing Inclusivity A straightforward business plan that every company should remember is this – the more shoppers you engage, the higher your profits. Of course, there’s no point wasting resources appealing to the wrong demographic, yet there are groups of people who are ignored due to lazy stereotypes. Online casinos highlight this through their improved engagement with women. For instance, the sector’s value was a lot lower a decade ago when it focused solely on men, whereas now the UK market is valued at £14....