Global Expansion

Even if your business doesn’t rely primarily on communication, marketing is, and always will be, the key to gaining a competitive advantage. So don’t fret, and don’t give up. Here are some tips to help you understand the importance of a good marketing strategy – and agency – on your side. Why invest in Latin America? Why invest in Latin America? There was a time when business expansion was focused on places like Europe, the United States and Asia....

Simply put, your customers are online, whoever they may be. For that reason, it’s incredibly important that businesses offer multilingual content on their websites and localize their products or services. In simple terms, translation and localization can help your business attract a multinational audience, which expands your customer base and increases your revenue. Regardless of whether you sell products or services, multilingual content can open doors and bring you to performance levels you didn’t even know were possible....